MKTG 4630 - Supply Chain Logistics

This course analyzes the integrative elements of a logistical system across supply chains. The primary focus is on critical analysis of the service and economic justification of supply chain designs. Topics include: Total landed cost, demand/supply integration, analysis of demand fulfillment, transportation service quality, transportation costing/pricing, inventory management and application of information technologies.

Note: Students cannot receive credit for both MKTG 4630 and MKTG 4840.

Prerequisites & Corequisites: Prerequisites: MKTG 2500 and either (BUS 3750 or EDMM 3260 or MGMT 2800).

Credits: 3 hours

Restrictions: Restricted to major/minors in Integrated Supply Management and majors in Sales and Business Marketing.