COM 4500 - Public Relations Program Development

This is an advanced course in public relations emphasizing research methodology, developing planning objectives, and program evaluation for corporate, governmental, educational, and social service organizations. This course is approved as a writing-intensive course which may fulfill the baccalaureate-level writing requirement of the student’s curriculum.

Prerequisites & Corequisites: Prerequisites: COM 2000 and COM 3500; admitted Communication major or declared Communication minor status.

Credits: 3 hours