May 30, 2024  
Undergraduate Catalog 2020-21 
Undergraduate Catalog 2020-21 [ARCHIVED CATALOG]

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COM 4480 - Media Management and Telecommunications

Advancements in technology, most notably the Internet and digital media arts, are changing many of our basic assumptions regarding information, news and entertainment content. This course examines the business strategy and management principles involving five sectors of the media and telecommunications fields, including: Broadcast Television, Cable Television, Telephony (wired & wireless communication), Satellite Communication and the Internet. This course is approved as a writing-intensive course.

Prerequisites & Corequisites: Prerequisites: (COM 1000 or COM 2000 or CIS 2700) and COM 2400; with a grade of “C” or better in all prerequisites.

Credits: 3 hours

Restrictions: Restricted to specific School of Communication majors/minors. Please see advisor for program restrictions.

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