MKTG 3720 - Sourcing and Purchasing

This course studies the integrative elements of sourcing decisions and their impact on the design and development of supply chains. The primary focus of the course is on the critical analysis of sourcing decision on the performance of operations, production and inventory control, and logistics, in terms of delivering a best-in-class customer experience. Topics include: spend analysis and commodity strategy development, strategic sourcing processes, early supplier involvement, price and cost management techniques, regression-based cost modeling, negotiation and contracting, supply chain risk profiling and supplier risk management, and supplier performance and relationship management.

Prerequisites & Corequisites: Prerequisite: MKTG 2500

Credits: 3 hours

Restrictions: Restricted to majors/minors across multiple departments. Please see advisor for specific program restrictions